Suresh Narayanan, CMD, Nestle India on how FMCG and retail can work together

FMCG and retail have one common goal – to ensure a happy customer. With growing dominance of ecommerce, the FMCG firms have built a great understanding of how to look at consumers and consumer trends in the medium to long term while retailers have often been short of strategic thinking because it’s all about the ‘here and now’ in retail. In conversation with Retailer Media, Suresh Narayanan, CMD, Nestle India shares his thoughts on how FMCG and retail can work together to achieve this goal.

Suresh Narayanan, CMD, Nestle India on how FMCG and retail can work together retail therapy
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Entertainment	Upload TimePublished on 12 Mar 2018

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